What is E-mail Marketing
?
E-mail marketing is simply using e-mail to communicate with both existing
and potential customers.
What can E-mail Marketing be used for ?
The main two uses of e-mail marketing are :
1. To acquire new customers using targeted promotions
2. To keep existing customers informed using newsletters and promotions.
Why E-mail Marketing ?
* Helps build and maintain relationships with customers leading
to increased sales
* It allows you to cross sell by informing customers
of additional products/services you provide * It's easy to measure campaign success using specialized reports
such as clickthroughs, unsubscribes etc
* E-mail marketing sells to 'interested customers' - those who
have already expressed an interest in your company
* Fast turnaround of campaigns compared to traditional printed
methods |
What will Bright
Pixels do for me ?
We will help you to explore all your options and then assist
you in :
* E-mail marketing strategy
* Campaign planning
* Campaign delivery
You then have two options. You can either manage all future campaigns
in-house or we can perform this function for you.
How much does it cost ?
Price will be dependent on project complexity. A
basic campaign will cost £375 including VAT. Fees for additional
work will be negotiated in the initial project evaluation
stage.
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